Future strategy for a public health NGO
Safe Water and AIDS project is a Kenyan registered NGO with programs and research operating for 11 years in Western Kenya.
SWAP has a sustainable distribution model of health and hygiene products which are sold from door to door by trained community health promoters from 11 Jamii centers in remote and underserved areas. The organisation also has a research department evaluating the health and economic impact of health interventions, technologies and products.
Operating an NGO in western Kenya with more than 100 staff can be challenging, in particular when working in the space of public health and fostering local social enterprises. SWAP has been doing so for more than 10 years but was encountering some difficulties.
SWAP was finding it increasingly difficult to attract good quality community health representatives, they have had to navigate adverse market conditions, and the organisation has experienced higher than usual fraud and corruption.
ThinkPlace worked with SWAP and Innovations In Healthcare (SEAD) to run a user-centric strategic design process aimed at addressing these challenges.
First, ThinkPlace brought together the entire organisation to discuss the current competitive landscape and the challenges they are experiencing on the ground.
This was a critical contribution to the overall strategy as it allowed the staff to genuinely contribute to the strategic direction of the organisation, while generating excitement and engagement in their collective future vision.
ThinkPlace then facilitated a more focused two-day session with the senior leadership team. The original objective of this two-day workshop was to refine the strategic plan, but it became clear that in the backdrop of recent events, the leadership team was now fractured.
ThinkPlace facilitated the team to design strategies to improve on this entrenched dynamic so that the organisation could respond to these adverse events from a stronger position.
By pivoting on the focus of the workshop, ThinkPlace helped the team become stronger, be better positioned to work through these issues and re-center around the their “why”: the reason they were working with SWAP in the first place.
We also co-designed a comprehensive strategy which outlined how the organisation should respond to the challenges it was facing, and also grow and strengthen in the next three years. The full strategic document can be found here.