Isabel is passionate about creating innovative, sustainable and effective solutions for complex systems by understanding behaviours and establishing human connections and experiences. Born in Ecuador, Isabel is trained in law and social innovation and has diversified experience working with the private sector and in the development sector as a strategic and political adviser and in leadership, management and creative work.
She applies her background in advocacy to her design work in order to secure to consciously build individual behaviour change but also community/institutional norm change. At her time at ThinkPlace, Isabel has led multiple innovation processes immersive research tools, rapid prototyping and testing and behavior change strategies that have informed major public health projects. She has experience in the African context in areas such as public health, nutrition and environmental sustainability including working in over 8 countries including Kenya, Burkina Faso, Niger and Ivory Coast .
She is personally dedicated to directing her professional work towards co-creating a better world by through disruptive strategies and by generating a more equitable ‘playing field’ for all individuals acting as a catalyst for action by understanding innovative opportunities to create change.